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Sunday, January 29, 2012

Examples of Ads









The Ads


Above is a visual representation of how children living in today’s society grow up in an advertisement filled world with logos, ads, and commercialism practically shoved down their throats. For instance, those of you who have an iPhone and enjoy playing popular apps such as angry birds, doodle jump and others have had the experience of loading your game and it is delayed by an unwanted ad. Another example is when you go to the movies and you have to sit through countless and unwanted advertisements from companies like Coca-Cola, Sprint, Verizon and many others. It has become almost a normality to be incapable of doing anything without a delay for an ad.

the Trends, Predictions, and the Solutions.


In today’s society advertisements are more prevalent than ever before. When you go to a movie the first 15 minutes are generally taken up by advertisements. When you load a website, watch a movie, or download a file more often than not you must wait a certain amount of time due to advertisements. Today many iPhone apps are bogged down with ads and information sharing sites so that if you’re not feeding to the world where you are at every second of your and you’re not clicking about on your app you’re being distracted or annoyed by advertisements. Race car drivers have their car tattooed top to bottom with company logos.
 If this continues the outcome could be a turn for the worst. The government will pay for ads to be shoved down our throats everywhere we go when we could be using this money for better purposes, such as world hunger. Everyone enjoys movies and TV and if more ads get attached to our programs then the more time we will end up sitting in front of the TV and that can cause our brains to turn in to sleep mode or mush. Are ads going too far? There are many banned ads that have taken it too far and putting sexual and perverted ideals in to the meaning of the ad. The more ads then the more competitive it is going to be in the market. Everyone will want to be having their ads on more recently which could cause havoc in the market. What can one do to help prevent the direction we are going in. 
          Some solutions could be purchasing only apps that have fewer ads or no ads at all. Television channels get their money from advertising companies, who pay to have the channel show their commercial. Some advertisements are not harmful. Some have a good cause, like a commercial asking for donations to help orphans in Africa. The harmful ads are commercials that try to deceive us or control us, like the one below. A new form of advertising is a screen called digital signage. These flat TV screens have hidden camera that can identify our faces, gender, and ethnicity. It then displays an ad that may interest the individual watching it. These signs must be discontinued because they clearly violate our privacy. We must be careful about what we see and what our minds accept.

Subliminal messaging


     A new form of advertising is a screen called digital signage. These flat TV screens have a hidden camera that can estimate our age, ethnicity, and gender of people watching the display, it then displays an ad that may interest the individual watching it. These signs must be discontinued because they clearly violate our privacy. Signs carrying a camera are the most common, but signs using signals from our mobile phones and signs using radio frequency identification are also used. Another form of privacy violation using advertisements and commercials is embedded RFID (Radio-Frequency Identification) chips in shopper loyalty cards are read at kiosks and an ad is displayed or coupon is printed based on the cards history. Subliminal messaging is the most unnerving form of advertisement. Subliminal messaging is any kind of communication, picture or sound, which is processed straight to your subconscious without any kind of notice from your conscious mind.